One Brooklyn Health was tasked with creating a website for a newly integrated health system, involving three hospitals and their affiliated sites. The task was a daunting but critical one, key to helping us define our new brand identity, most important to our community and our newly integrated culture.
The Multimedia Solutions team took time to listen to our goals and helped to create a site that we were able to design and develop collaboratively. The site design was informed by our desire to advance and grow the brand, and gives us the opportunity to advance options and interactivity along the way. The site's flexible construction has allowed our team to build on its aesthetics, which has improved our ability to attract a growing audience monthly. Content is key, as such we recommend having all content ready to go before site development begins and or/background information that can be developed.
The content gathering time line is the most taxing component but a very large part of the development phase. Having team members who are good writers or content creators will be an added plus to the process. Multimedia Solutions' SEO support structure is very helpful, as monthly reporting and meetings arounds optimization strategies help us position our brand as best possible in the competitive health care space.
We appreciate the ongoing support of the team and their dedicated leadership.