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ENGAGEMENT
  • Digital marketing
  • Search engine marketing
  • Social media marketing
  • Display/banner advertising
  • Email marketing
  • Landing page design & development
PROJECT DESCRIPTION

When Argix Logistics, a B2B and B2C logistics and distribution company, saw an opportunity in the marketplace to help clients combat supply chain backlog as a result of West Coast Port Congestion in the United States, they turned to Multimedia Solutions to create and implement a comprehensive digital marketing campaign focused on lead generation. MSC designed and developed a custom, mobile/tablet-responsive landing page highlighting Argix’s differentiators and value proposition. We then drove highly-targeted traffic to a well-converting page through a combination of Search Engine Marketing (SEM/PPC), Social Media Advertising, hyper-targeted Banner/Display advertising, and Email Marketing. The campaign resulted in a steady inflow of qualified lead opportunities and an increase in brand awareness.